Clarke Klein Chaudhuri
Architects
London, UK
We take great pride in our work. Our lives are governed by a fascination with aesthetic appeal. Our aim is to harmonize function and form in design. The sum of these qualities, in their aggregate, define Clarke Klein Chaudhuri Architects.
A structure's integrity is limited by the integrity of the people responsible for its construction, therefore, we abide strictly to an uncompromising standard of quality by first complying with our unbendable traits of character. An artist's work is a reflection of his internal self; we start on the inside and then move outward. Our work reflects our integrity.
Keeping the paradigm of working from the inside-out, we have learned that the creativity paradigm of thinking outside the box is skewed. Inside the box thinking is just as important as outside the box thinking. Why do we think this?
First, the very idea of going outside the box admits that the dimensions of one's box are clearly defined.
It takes inside thinking to understand and define your box – and only then are you able to go outside of it with the hope of gaining knowledge.
Second, when outside the box, you must guide yourself according to timeless internal principles learned within the box.
There once was a girl. Her teacher asked her a question. She could not answer it. Her teacher told her to think outside the box. She stood up and walked out of the classroom.
Granted the outside world is a source of inspiration for innovation, but how the girl guides and presents herself in the outside world is dictated by knowledge and principles learned within the environment that she has just left.
How do we know so much about the rules of the box?
We have years of experience of thinking inside and outside of it
...and most importantly,
We create the box